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What is the Sales Back Office? And how do they deliver value to a Sales team?

January 13, 2020 / Sales Back Office, Sales Excellence, Sales Operations
I often refer to myself as working in the “sales back office”. Many people call it their sales operations team. The back office is often the missing piece for smaller teams, especially ones that aspire to big growth. Many large companies invest in teams for their sales back office, and for ... Read More
January 13, 2020Frieda Maher

How did our CRM implementation go so wrong? My top 6 reasons

October 15, 2019 / CRM
My original title for this article was “Its not you, it’s me”. CRM implementations fail for many reasons. Sometimes it is the purchase of the wrong software, sometimes even really bad software.  Maybe a less than competent implementation partner. I’m going to go out on a limb here and say ... Read More
October 15, 2019Frieda Maher

Help! No one is using our CRM

September 18, 2019 / CRM
Sadly, this is a common refrain. And it really doesn’t need to be that way. Here are a few tips to help you get your team using your CRM so that you can start getting value out of it. Make sure it works Kind of obvious. So much so that I nearly ... Read More
September 18, 2019Testing D

How to choose a CRM

May 3, 2019 / CRM
Do you or your team have days like this? Days where you remember at the end of the day that you wanted to contact that customer who hasn’t responded to your email proposal. And you also need to call and recover the relationship with another customer after the service delivery ... Read More
May 3, 2019Testing D

What is the best CRM?

January 30, 2019 / CRM
Asking this question is like asking “what is the best vehicle to buy?” A small, fuel efficient Toyota hatch might absolutely be the right vehicle for some people, but it is not right if you have a family of seven. Or if you transport heavy equipment!   So, what are the right questions ... Read More
January 30, 2019Frieda Maher

Goals and plans

June 18, 2017 / General, Goals
Years ago, an unfit and overweight office worker recalled a youth of dreaming about completing big events: a half marathon, a triathlon. It was December 31, just a few weeks before she would turn 42. Staring at a list of resolutions that looked suspiciously like the list from the year ... Read More
June 18, 2017Testing D

Overcoming overwhelm

February 16, 2017 / General
Have you ever had the feeling that you are doing everything wrong in your business or career, but it would all be fine if only you knew the secret? Then searching for the answer, are you confused and overwhelmed by all the self-help, personal and business development advice out there? ... Read More
February 16, 2017Testing D

My three words for 2017; next stop goals!

January 1, 2017 / General, Goals
Today I saw a post from the wonderful Suzi Dafnis from HerBusiness, suggesting that we consider what our 3 words for 2017 could be. This is an idea she sourced from Chris Brogan, who has written this excellent post on his words for 2017 and the background behind the idea. I am ... Read More
January 1, 2017Frieda Maher

A different model of leadership

October 5, 2016 / Leadership
I was mulling over leadership with a trusted colleague a while back and reflecting on the fact that I had never really seen myself as a leader. I had a mental picture of a charismatic front man (and they are so often men!), leading the way, lighting the path. You ... Read More
October 5, 2016Testing D

MBA = Valuable experiences

September 14, 2016 / General
Many people ask why I'm even attempting an MBA, especially at this point in my life. School aged kids, growing a business, an already full dance card of volunteer and sporting commitments. Surely it isn't worth it at this point? The answer is yes, it is returning so much more ... Read More
September 14, 2016Testing D
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Recent Posts

  • What is the Sales Back Office? And how do they deliver value to a Sales team?
  • How did our CRM implementation go so wrong? My top 6 reasons
  • Help! No one is using our CRM
  • How to choose a CRM
  • What is the best CRM?

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Founder Frieda Maher:

"By providing the right support for the sales person, we free them to engage with the customer at a higher level, rather than being bogged down in the basics.

It is crucial to get these basics right – whether it is providing background information about customers and industries; providing customised selling tools and messaging; or selling skills development.

When these are seamlessly integrated, the sales person is freed to focus on the customer and make sure that we are providing value, not only in the product but also in the sales experience."

Get in Touch

We invite you to arrange a time to discuss challenges you are facing with your sales support systems and management of your sales team.

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frieda@salespod.com.au

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