In the Media

Project: Large scale CRM implementation at UNSW Sydney

In this video Frieda Maher describes the successful, large scale CRM implementation at UNSW Sydney, highlighting a number of elements that were critical to the success of the program.

> Watch the video here

Project: 365 implementation at UNSW

A summary of the key features and success factors of the MS Dynamics 365 implementation at UNSW, where Frieda Maher acted as program director.

> Link to article

CPA “In the Black” Magazine Article

This article features Frieda Maher discussing how accountants can work better with sales teams in their businesses, including some ideas about how to most effectively measure sales teams in a way that helps them deliver results.

> Link to article

Founder Frieda Maher:

“By providing the right support for the sales person, we free them to engage with the customer at a higher level, rather than being bogged down in the basics.

It is crucial to get these basics right – whether it is providing background information about customers and industries; providing customised selling tools and messaging; or selling skills development.

When these are seamlessly integrated, the sales person is freed to focus on the customer and make sure that we are providing value, not only in the product but also in the sales experience.”

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We invite you to arrange a time to discuss challenges you are facing with your sales support systems and management of your sales team.

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